Camp New Hope

Fundraising and organizational effectiveness skyrocket with do good

Appeal letter created for Camp New Hope by do good Consulting.

Our work with Camp New Hope began with some tweaks to the organization’s fundraising program that, over time, have netted the organization significant growth both in their donor base as well as their donor-driven income.

Each year, Camp New Hope contacts do good for us to develop a story-driven fundraising letters for their holiday campaign. Annually, a different Camp New Hope camper tells their story of their time at the camp, located on the picturesque banks of Lake Mattoon in Neoga, Illinois. These heart-felt letters have increased response rates and donation amounts, and overall have led to growth in revenues of over 400%.

A few years ago, do good partnered with the Lumpkin Family Foundation to also conduct a full-scale organizational assessment for the Camp. Analyzing and reviewing 10 different areas of organizational operations, do good gave Camp New Hope’s staff and board a comprehensive look at the state of their operations, including where they excelled and where they needed to focus organizational efforts. The report included basic financial notes, priority ratings, and personnel assignments to help the organization determine how best to begin addressing the noted needs.

As a part of the organizational assessment process, do good also offered fundraising and marketing training for the organization’s leadership to help boost their capacities in these two key operational areas.

Click here to see the brochure that do good Consulting helped Camp New Hope create.